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New year new brows

Your favourite

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Viral for a reason

Brow Hack

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Everyday essentials

The Perfect Gift

Shop Best-Sellers -
Shop Best-Sellers -
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About Byellie

What we’re about

Launched in 2021 the brand has quickly become a cult must-have for simplified make-up routines. The heart of byellie is to make our customers feel like their best selves from sitting down in front of the mirror and getting ready for a night out with friends to a slowed-down self-care routine.

What People Are Saying -
What People Are Saying -
We can’t make this up

We have thousands of 5-star reviews. Let the results speak for themselves.

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Shop the Look

Shop our cult faves.

See it in action
Vegan
Cruelty Free